MusicStation outsells full-track downloads
Service gives users unlimited access to over one million tracks
Omnifone’s music download service, MusicStation, is making more money for operators then traditional full-track download services.
A spokesman for the company said that, in its first nine weeks since the launch, MusicStation generated more annual revenue for one of its network partners than the operator’s own established pay-per-track service.
MusicStation is only available on Vodafone in the UK and on a number of other international networks. The service is available for £1.99 per week, giving users unlimited access to over one million tracks from all the major labels, as well as a number of independent labels.
Omnifone recently signed a deal with LG to preload MusicStation onto some of the manufacturer’s handsets. Users will be able to access unlimited music for free, and only pay for the data used in downloading the tracks.
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