11/29/2010 10:08:00 PM
Power 50 Profile: Marco Boerries, Executive VP of connected life, Yahoo!
2008 Mobile Internet
With a reputation as a strong character and a key influencer of Yahoo!’s mobile internet strategy, Boerries was the driving force behind the company’s aggressive mobile internet strategy last year. Yahoo! is now a key mobile email partner to the networks and the launches of its new services like OneSearch and Go have firmly positioned the company at the forefront of mobile content provision and shown the way for Yahoo!’s rivals.