Telenomics took the top spot for a consecutive year, using a combination of strong commercial performance and partner engagement to convince the judging panel. Telenomics add something special as a franchise partner and put its mark on retail operation in a way that the panel felt was really innovative. The franchise fit the brief perfectly by taking the best bits of O2 and making them better.
With all retail staff trained to a Guru level and a close engagement with the local community, Telenomics’ allows its staff to use their knowledge to have an impact. It was clear that in the relatively large franchise, the local initiatives filter right down to the shop floors, helping it achieve an impressive commercial performance in a mature market.