New multi-channel director for Carphone Warehouse

New multi-channel director for Carphone Warehouse

Carphone Warehouse has appointed Mark Eastham as its new multi-channel director.

He will now assume responsibility for the retailer’s online business, call centres and also its b2b proposition.

Eastham moves to his new role after four years as UK trading director for Carphone Warehouse.

His new team will include Gill Mison, head of direct sales, Lisa Bellard, head of customer services, Victoria Self, director of online business and Bob Sweetlove, director of b2b.

A spokesman said: ‘Mark Eastham's brief is to ensure a single channel approach is implemented for all key customer journeys.’

Author: Shujaul Azam

Written by Mobile Today
Mobile Today


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