EE scales up b2b drive with new 4G-based products

EE scales up b2b drive with new 4G-based products

EE has ramped up its push into b2b with a range of new 4G mobile products.

The network explained that the new technology will help businesses make the most out of enhanced 4G connectivity, claiming it will help ease the pressure on companies to deliver better services.

EE's b2b push

The launch continues EE’s push into the b2b sector, with CEO Olaf Swantee recently revealing at the network’s Q3 results that the b2b uptake of 4G has been a significant area of growth for EE.

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Speaking at the launch of the new product range, Swantee said: ‘We’ve shown what 4G can do for consumers, and now businesses and the public sector are using the quality and reliability of the network that we’ve built to boost the UK economy and tackle some of the biggest issues facing Britain today. The impact of 4G adoption on vital UK services is incredibly powerful.’

The new range includes 4G Rapid Site, the Connected Vehicle, Connected Health and 4G Public WiFi In A Box. The network explained that these services will better equip the NHS and construction companies, as well as boost remote working capabilities for a number of businesses.

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Swantee added: ‘Helping the NHS and Emergency Services provide better service to the community, more cost effectively, is exactly the type of real world benefit that our world-leading mobile network enables. That’s why we’re launching our new capabilities for these sectors and helping them prepare for the IoT future where everything is connected.’

4G critical for business

Research by EE found that nearly half of companies believe that 4G is critical to staying competitive in a business environment. The new range of products follows on from EE’s 4G Connect IoT platform, which enables businesses to manage and report on multiple connections.

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