MWC 2016: Huawei targets 'new style of business' at Matebook launch

MWC 2016: Huawei targets 'new style of business' at Matebook launch

Huawei claims it will use the launch of its new Matebook to target a 'new style' of business

Speaking at Mobile World Congress, Huawei CEO Richard Yu announced that the manufacturer has partnered with Microsoft for the launch of its 2-in-1 Matebook tablet, which will be targeted at enterprise. The launch marks Huawei's first steps into the b2b PC market

Yu explained that much of the thinking behind the Matebook came from its success in the smartphone space. He said that the launch of Huawei’s P Series and Mate S devices showed that ‘people like this design and they liked this kind of smartphone’. Yu referred in particular to the fingerprint recognition technology and a longer battery life, claiming that it can use the same features to drive into the PC market

He said: ‘With the P Series and the Mate S people liked the design and this kind of smartphone. However business people need the long lasting battery and today Huawei will bring our appearance in smartphone and smart watches to tablets and the PC industry. This is a new era of connectivity and mobility for business 3.0. This will make things more convenient and bring a new styles of business.’


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