Tech Data Mobile inks exclusive Lenovo device deal

Tech Data Mobile inks exclusive Lenovo device deal

Tech Data Mobile has secured an exclusive distribution deal to stock the latest Lenovo smartphone.

The distributor explained that the Lenovo K5 will be available from today, claiming that the new device has generated quite a bit of interest from a number of high street retailers. Lenovo has placed a significant focus on enhancing its UK retail proposition after revealed its ‘masterbrand’ strategy to Mobile at this year’s Mobile World Congress.

The business most recently partnered with Dixons Carphone to open two experience zones that will be fronted by Lenovo representatives to provide product knowledge to new customers.

According to Tom Schubert, Android BDM for Tech Data Mobile, Lenovo’s latest smartphone has gained interest from the likes of John Lewis and Argos.

‘There’s been a really positive response to the K5 announcement’, he said, ‘and we’re expecting it to be in high demand. We’ve already had confirmation that Amazon, Argos, Carphone Warehouse, John Lewis and Tesco will be stocking the device. It’s a stunning smartphone and is a great option for consumers wanting great quality tech at a lower price point. We’re recommending that retailers wanting to range the K5 get their orders in early to ensure we can meet the initial wave of interest.’


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