9/16/2009 11:10:00 AM
Pama opens another motorway shop
Accessories distributor Pama has added another store to its portfolio of motorway retail outlets, Fonebitz, in its final phase of expansion for 2009.
The distributor has been expanding its portfolio of retail stores over the past year and the Cherwell Valley addition is the sixth store to open
within the last six months.
The portfolio now stands at 34 stores.
Pama sales and marketing director Mike Hopkinson said: ‘This is the final phase of this year’s expansion plan and we have been achieving record month on month growth – at least 30% year on year.
‘Over the course of the last 18 months we have expanded our product portfolio, refitted shops and trained our staff. We are starting to put together plans for 2010 and we could see another four stores.’
Hopkinson added: ‘We have done a lot of work on the point of sale, making what we do easy for the customer to see.’