Networks fail to give indie dealers enough POS material

Networks fail to give indie dealers enough POS material

 

Networks do not do a sufficient job of keeping independent dealers equipped with enough relevant point of sale (POS) material, a distributor has said.

HSC, which has recently distributed its third exclusive POS pack to distributors, said it has ‘consistently been told’ that the material is not provided.

HSC has responded by creating and printing its own exclusive images, designed to drive customer traffic into independent dealers.

The distributor produces three new images every quarter, with each pack containing one A1 poster size of each image, one A3 poster and 50 brochure sized versions.

HSC has recently sent the latest batch to the 400 dealers that traded with it in January 2010.

Written by Mobile Today
Mobile Today

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