O2 has today launched its second MVNA agreement in as many days, after striking a multi-million pound deal with Manx Telecom.
Manx Telecom will also function as an MVNO to target the international traveller market, as well as acting as an aggregator to give niche MVNO companies access to the O2 network.
The company will provide services for international customers travelling to the UK for short breaks through the O2 network. In a move designed to tap into the tourist market, visitors to the UK will be able to purchase a prepaid Sim offering competitive in-country rates.
Yesterday, Lycamobile revealed it had inked an MVNA deal with O2 on top of its current MVNO agreement.
O2 business sales director Ben Dowd said: ‘We were always looking forward to continuing our relationship with Manx Telecom, and this deal opens up new opportunities for us. In the last 12 months alone, we’ve worked hard to make sure we have exactly the right mix of partners to grow our share and more importantly our revenue in the MVNO market. O2 is home to two of the largest players, and the MVNA capability with Manx Telecom now gives us the opportunity to offer smaller companies access to the O2 network.’
Manx Telecom head of business development, Tom Meageen, said: ‘Over recent years, we’ve developed an excellent portfolio of mobile products, which we market to international travellers. In 2009, we launched a very successful MVNO in the USA, and our partnership with O2 will enable us to further strengthen our market position by adding one of the leading networks in the UK to our portfolio.’
Dowd added: ‘It’s important that we have aggregator capabilities, and this deal with Manx Telecom offers this opportunity, but our intention is not to become a mass MVNO house. O2 is the obvious home for MVNOs that want to become really successful, and we’re taking our time to build strong relationships with some of the largest and most interesting parties.”
Manx Telecom was part of the Telefónica group until June this year, when it was announced that it had been acquired by CPS Partners, a specialist international telecommunications management company, and HgCapital, a leading European private equity investor, which invests mainly in the telecoms, media, technology and services sectors.
Telefónica said it sold Manx Telecom to concentrate more on its largest markets and increase its focus and investment in its key brands, O2 and Movistar. At the time of the sale in June, Telefónica said it would look for opportunities to work again with Manx Telecom in the future.