12/17/2010 2:01:00 PM
Everything Everywhere appoints broadband marketing chief
Everything Everywhere has appointed Sylvain Thevenot as marketing director for its home broadband division.
The move forms part of a series of changes to be implemented by VP of home Bruno Duarte to evolve the company’s fixed broadband and telephony services.
Thevenot has previously launched and developed high profile broadband and ‘innovative’ mobile products across the UK and other European markets for companies such as Talk Talk and Vodafone.
At Everything Everywhere, his focus will be to develop the company’s home broadband propositions to drive customer growth in the consumer market.
Part of his role will also see the design of newly created programmes to develop customer loyalty and ensure best value offers for existing customers. Thevenot will report directly to Duarte.
Duarte said: ‘2011 will be a big year for us, so it’s important we have the best team to help us deliver on it. We’re delighted that Sylvain has joined us and believe that with his expertise and vision, he’ll help us to take our fixed broadband service to the next level.’