3/30/2011 11:24:00 AM
Virgin Media appoints Eric Craig as director of indirect distribution
Virgin Media has appointed Eric Craig as director of indirect distribution.
Craig has been tasked with leading the development of Virgin Media’s business within the indirect distributor network. He will report into Pete Taddeo, Virgin Media executive director of sales.
Craig was previously at GlaxoSmithKline (GSK) where he was most recently acting VP and head of sales for nutritional healthcare. Prior to GSK, Craig held distribution channel management roles at PepsiCo International and Manor Bakeries.
Taddeo said: ‘Eric brings a great deal of experience and fantastic customer understanding to the team. We're passionate about bringing content and technology to life and have built a strong dealer and distributor network across the UK, providing consumers with a truly ‘Virgin’ experience at every touch point.’
Craig said: ‘Virgin Media has a unique quad-play offering across broadband, TV, mobile and home phone and I look forward to building on the great partnerships already in place and bringing the benefits of Virgin Media to more channels and more homes up and down the UK.’