Vodafone yesterday (7 June) launched its most affordable smartphone, the Vodafone Smart.
The Android-powered touch-screen handset, which is available in black and white, has a two-megapixel camera, Wi-Fi and Bluetooth connectivity and social networking integration.
Vodafone Group terminals director Patrick Chomet said: ’More and more Vodafone customers are enjoying the benefits of smartphones, which currently account for over 40% of the phones we sell in Europe. Continuing to push the boundaries through our own brand range, the Vodafone Smart is a new smartphone concept.
‘It takes the higher end mobile internet experience and packages it for the mass market, its range of covers and accessories making it a fun fashion statement. Available on pay-as-you-go plans, and on the fast, reliable Vodafone networks, the Vodafone Smart is a great step-up into the world of mobile data.’
Customers wishing to personalise their handset can either purchase a back cover from the range of designer covers available exclusively online, or have a custom back cover made by uploading a picture of their choice.
The Vodafone Smart is available online now for just £60 on pay-as-you-go.
Meanwhile, a range of Vodafone pay-as-you-go price plans are also available for Smart users, such as Vodafone TopUp and Get Text and Web, which offers 300 texts and 500MB of data for just £10.