Mobile phone manufacturer HTC opened its new European and UK headquarters in Slough today (27 June).
The opening was attended by Ed Vaizey MP, the Minister for Culture, Communications and Creative Industries, the mayor of Slough Sukhjit Dhaliwal, HTC CEO Peter Chou, members of the HTC board and president of HTC EMEA Florian Seiche.
The Taiwanese-based company has experienced rapid growth over the last few years, emerging as a strong brand in its own right after starting out as a white label manufacturer.
‘HTC is on a hugely exciting journey, from humble beginnings to a global brand,’ said HTC CEO Peter Chou.
‘HTC is growing on all fronts in 2011; we’re attracting new, exciting talent to the senior management team and increasing our commitment to local markets through investment in people and partnerships.
'Our new European office is a natural next step to show our commitment to the EMEA market and we look forward to using this office as a base from which to drive the European mobile market forward in the years to come.’
The new facility will house the senior management, sales and marketing and engineering teams for HTC EMEA and HTC UK.
Florian Seiche, president of HTC EMEA commented: ‘Slough is the ideal base from which to operate in Europe and run our UK business, which we have seen go from strength to strength. It offers great transport links with easy access to London and the major travel hubs for the rest of Europe.
'HTC is committed to expanding our influence in EMEA over the next few years and look forward to using this new state-of-the-art base to derive more insights into how we will communicate in the future in order to fuel mobile innovation now and in the future.’