Gamma Telecom's formal launch this week of its MVNA deal with Vodafone sees 35 existing partners signed up as MVNOs.
As revealed exclusively by Mobile earlier this year, Gamma ditched its MVNO deal with Three to sign up to a Mobile Virtual Network Aggregator (MVNA) deal with Vodafone UK.
Under the new service, Gamma will sign up channel partners to become full MVNOs, giving them full control of the mobile service for their customers with tariff flexibility and customer ownership under their own brand.
The service is delivered through Gamma’s portal alongside its other fixed line services, giving channel partners full control over the converged fixed and mobile service offering to its business customers.
Rob Davis, Gamma’s head of mobile services, said: ‘There has been a significant amount of interest in our mobile proposition since the announcement of our MVNA with Vodafone and we’ve been working closely with both new and existing partners to get them ready for launch.
‘We’re positioned well for migrating our existing customer base as well as significant growth from the new partners we’re currently signing up.’
Christian Nellemann, group CEO at XLN, said: ‘Gamma has been instrumental in helping set us up for the new mobile service. We’re looking forward to offering our customers the benefits this excellent new service offers which is backed by a high quality network, Gamma’s excellent back-end systems and our leading customer service.
Nick Parbutt, Vodafone UK's director of wholesale, said: ‘Since we won Gamma as a partner we have been working very closely supporting them to launch. We are really excited to see them launch and look forward to continuing our support to allow them, and their resellers, to be successful.’