8/18/2011 11:32:57 AM
Everything Everywhere promotes Nicola Shenton to director of devices
Everything Everywhere has promoted former head of device portfolio Nicola Shenton to the role of director of devices.
She replaces Phil Roberson, who is now heading HTC in UK and Ireland, and will be reporting directly to Everything Everywhere VP of trading Neil Macgeorge.
In her new role, Shenton will be tasked in ‘leading the devices team to ensure Orange and T-Mobile customers have access to the most innovative devices in the UK’.
She will also be responsible for ensuring all products have an impactful marketing launch as well as the strategy, portfolio management and delivery of devices.
Everything Everywhere VP of trading Neil Macgeorge said: ‘We are delighted to announce Nicola's promotion to director of devices. Making the right selection of phones and tablets is very important to our customers and it’s therefore essential to us as well. Given her wealth of experience, we are confident that Nicola will inspire her team to continue to develop the best device propositions in the UK.’