3/26/2012 12:05:54 PM
Phones 4u signs Doro deal for PhoneEasy handset
Phones 4u has signed a deal with handset manufacturer Doro to stock its PhoneEasy 610 device in its stores.
The device is available from Phones 4u, Currys and PC World shops from today and is priced £79.95 for new connections and from £59.95 for upgrades.The graphite black handset is being aimed at those seeking an easy to use device. It boasts a large screen and customisable menu system allowing consumers to block unwanted features. Other retailers, including Carphone Warehouse and Orange, already sell the device.
Phone 4u CCO Scott Hooton said: 'We recognise there is a customer base that are looking for an easy-to-use but stylish mobile phone. We have been impressed by Doro’s success and development in this space and as such we are pleased to offer this handset as the ultimate easy-to-use option for our customers.'
Doro UK & Ireland MD Chris Millington said: 'The success we’ve had with our easy-to-use mobile range in 2011 has enabled us to illustrate to Phones 4u the enormous market opportunity the easy mobile space has to offer. I’m delighted that they are now listing the Doro PhoneEasy 610.'
Editor: Graeme Neill