5/24/2012 2:36:16 PM
Orange heats up with AGA M2M deal
Oven manufacturer AGA is releasing a cooker that can be controlled by text or app, after signing a deal with Orange.
The AGA iTotal Control cooker will be available from 1 June, priced £10,090. The ovens will include specially integrated Orange SIM cards and its proprietary M2M (machine-to-machine) management platform. Consumers can text their oven commands, or download a specific app to control it via a touch-screen.
Everything Everywhere VP of wholesale and M2M Marc Overton said: 'Technology is making people’s lives easier every day. This latest innovation from AGA makes use of mobile technology to allow customers to control their oven when they are out and about, using their mobile devices or PCs. Working with an iconic British brand such as AGA to create the iTotal Control oven has proved just how relevant M2M and connectivity is to everyone, even if they never imagined having a conversation with their ovens before!'
AGA Rangemaster marketing director Richard Fozard said: 'Integrating a new technology like M2M with a well-known traditional cooker like an AGA has been an incredibly exciting project for us. Working with the Everything Everywhere team to be at the forefront of innovation, and taking advantage of new technologies on the market such as M2M, is something we’re very proud of.'
Editor: Graeme Neill