Consumers will be able to watch adverts to earn credit for free mobile broadband as part of a new service launched today using Three's network.
Samba is aiming the service at laptop, netbook and tablet owners. Consumers can earn credit by watching adverts from companies including Agent Provocateur, Nissan, XBox and Dell, or by purchasing products with their devices. The company said that by watching two and a half minutes of ads per day, consumers will earn enough credit to consume 517MB of data per month, the average monthly mobile broadband consumption.
Consumers can also pay for data, with 250MB available for £3.49, and 500MB for £5.99. Both bundles have a 30 day expiry.
Samba CEO and founder Ben Atherton said: 'Samba is the perfect solution for people who need internet data on the go and don’t want to be locked into contracts with monthly charges and additional costs for excess data usage. With Samba you earn the credit watching ads at a time that is convenient for you and then have access when you need it. It also marks an end to that hunt for a coffee shop, pub, hotel or library to get online – with Samba you can be online anytime, anywhere.'
Consumers can buy a Sim card from the Samba website for £5, or a dongle and Sim for £25. They can watch adverts in advance of the Sim arriving to build up their credit.
Editor: Graeme Neill