Global smartphone sales hit 650 million, driven by camera and video technology

Global smartphone sales hit 650 million, driven by camera and video technology

The global smartphone market has increased by 50% during the past 12 months, with 650 million devices sold worldwide.

New research from GfK said the trend towards higher-end smartphones is continuing, with 80% of devices costing more than 150. This trend is accelerating in developing countries, where sales have been boosted by a burgeoning middle class and increased purchasing power. For example, in Latin America, one in five devices purchased this year was a smartphone, compared to one in seven in 2011.

Smartphones' domination means around 80% of devices sold worldwide have a built-in camera and the quality of that technology is increasing. Phones with a five-megapixel camera or greater had a 27% share during the first half of 2012, compared to 17% this time last year. Similarly, the ability to film high definition video is also becoming an increasingly common feature on smartphones. The research said: 'In Europe, the region which is leading the world, during the second quarter of 2012, one in six smartphones had this technology. A year earlier, its share was still under 3%.' 

Editor: Graeme Neill

Written by Mobile Today
Mobile Today

Comments

Please wait...


Please write code to prove you're human