O2, Phones 4u, Three and Vodafone have triumphed over their rivals, and go through to the second round of Product Mastermind.
The competition is run by MobileToday’s sister website, ISellMobile.co.uk, which is sifting through the cream of the industry to find the company with supreme product knowledge.
These four teams will now compete against one another in the second round, with the best two going through to the live final at the ISellMobile Awards in November. Staff at the competing companies can help their teams earn extra questions by taking product tests and viewing content on the site. They can also earn bonus questions that give them the chance for prizes like monster truck racing and helicopter rides.
‘It’s getting interesting now’, said David Nunn, content director of ISellMobile. ‘It’s vital that staff at O2, Vodafone, Phones 4u and Three continue to support their teams to ensure they have the best possible chance of winning. They need to get online now and start earning their teams bonus questions ready for the second round.’
Carphone Warehouse, Orange, Tesco and T-Mobile were all beaten in the first round of the competition. However, they still have a chance to redeem themselves and win a wildcard berth in the live final.