BlackBerry’s regional head for Europe, the Middle East and Africa has taken charge of the UK business after its UK managing director was poached by Samsung.
Rob Orr quit the manufacturer less than a year after being appointed head of the UK and Ireland and less than six months after the launch of its make or break BB10 operating system.
At Samsung, Orr has been appointed vice-president for b2b in its European telecommunications operations (ETO) business. He will be in charge of maintaining relationships with operators across 42 countries. He will work closely with European b2b vice-president Andrew Mills and the current ETO vice-president Jean-Daniel Ayme on developing its consumer offer.
Orr said: ‘Samsung has been at the forefront of innovation, leading the global market to push the limits of technology. I am looking forward to joining Samsung at this exciting and important time in its next phase of growth.’
A spokesman for BlackBerry said Robert Bose (pictured), regional managing director for Europe, Middle East and Africa, would take over Orr’s responsibilities on an interim basis. Bose took over as regional head after Stephen Bates was promoted to lead its global enterprise sales strategy in April.
His first task will be to oversee the launch of the Q5 handset, the first mid-tier BlackBerry 10 handset. The device, which features BlackBerry’s iconic Qwerty keyboard, will go on sale next month. It is the third of six BB10 devices that BlackBerry is planning to release during 2013.