Hoencamp to replace Guy Laurence as Vodafone UK CEO

Hoencamp to replace Guy Laurence as Vodafone UK CEO

Guy Laurence is set to exit Vodafone UK this November, with UK enterprise director Jeroen Hoencamp to replace him.

Hoencamp, who was appointed UK enterprise director of Vodafone UK in January, will report to Philipp Humm, regional CEO Europe. He was formerly CEO of Vodafone Ireland for two and half years. He also held a number of marketing and sales roles in Vodafone Netherlands for more than a decade. Hoencamp’s successor will be announced in due course.

News emerged yesterday that Laurence was the top candidate to head Canadian communications company Rogers Communications. Laurence will join in November as president and CEO. His exit marks the end of more than a decade at Vodafone UK, where he held a number of senior positions.  He became CEO of Vodafone Netherlands in 2005 and was appointed CEO of Vodafone UK in late 2008.

In a statement, the operator credited Laurence with moving Vodafone into a more customer focused organisation, signing an infrastructure sharing deal with O2, integrating Cable and Wireless Worldwide and launching the operator's 4G service into the UK market.

In an internal note to staff, Vodafone Group CEO Vittorio Colao congratulated Laurence on the move. He said: 'We have all appreciated his energy, his change management mentality and his extraordinary ability to engage and motivate. I am sure we will miss him but I am also sure that his work will be continued successfully by Jeroen, with his deep knowledge of commercial management, vast international experience and remarkable successes achieved in his career with Vodafone.'

Author: Carol Millett

Written by Mobile Today
Mobile Today


Guy also instigated bringing carphone back into fold after their ill fated exclusive deal with phones4u. An exclusive deal that neither benefited Voda ...
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