Viacloud appoints new marketing director

Viacloud appoints new marketing director

MVNA Viacloud has poached the marketing director of Mobile by Sainsbury's to head up its marketing team.

James Gray will join the company as marketing director. He formerly worked at Vodafone, where he established and ran the wholesale marketing team for six years. He helped launch Vodafone MVNOs including including Asda Mobile, Lebara Mobile, Talk Mobile and Talk Talk. During his time at Sainsbury's, he was in charge of developing the supermarket's MVNO proposition, market strategy and customer experience.

Tim Stone, Viacloud's chief commercial officer, said: 'We are very excited to further enhance our team of experts with someone of James’s calibre. The sheer depth of James’s knowledge and experience will give immediate benefit to both our customers and partners.'

Gray added: 'I have been looking for the next exciting opportunity in the MVNO market and I believe that with the strength of the management team, the fantastic “can do” culture and  a high quality fast and flexible platform I have found an opportunity to drive change and innovation into the market and grow successful telecoms businesses.'

Author: Graeme Neill

Written by Mobile Today
Mobile Today


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