Samsung’s first set of new Experience stores operated by Carphone Warehouse will open tomorrow (9 April).
Nine new stores will be located in London, Newcastle (x2), Bristol, Liverpool, Manchester, Bradford, Cardiff and Bournemouth, and will be open in time for the Korean manufacturer’s Galaxy S5 launch on 11 April.
The pan-European partnership between Samsung and the retail giant was announced in January. In February Carphone Warehouse UK and Ireland CEO Graham Stapleton told Mobile that 15 stores would be open within two months.
The UK rollout follows the opening of 19 stores across Germany, Portugal, Netherlands, Sweden, Spain and Ireland.
Carphone Warehouse CEO Andrew Harrison said: ‘We are delighted to have been chosen by Samsung as its preferred European partner for its experience store rollout. In line with the launch of the brand new Samsung Galaxy S5 this week we’re opening the first UK stores, including one in the heart of London’s shopping district on Oxford Street. Our Connected World Services business combines Carphone Warehouse’s retailing expertise and systems with one of the world’s biggest brands and will help us make even more lives better through connected technology.’
Samsung VP of IT and mobile, UK and Ireland, Simon Stanford, added: ‘We are committed to providing the most innovative and exciting shopping experience for our customers and our partnership with Carphone Warehouse allows us to do just that. We will be able to offer a unique shopping experience tailored to our customers’ needs as well as giving them access to our wide portfolio of connected mobile products.’