8/20/2007 10:24:00 AM
Woolies' SL600 slider
Fly Mobile’s SL600 slider, the third product release from the manufacturer this year, is getting a significant push from Woolworths for the manufacturer’s first deal with Vodafone.
The SL600 handset is on sale in an exclusive deal at Woolworths on Vodafone, priced at £59.99. Posters in the retailer’s windows for the past week highlighted a discount of £40 on the handset, which has a two-megapixel camera, a music player, expandable memory and Bluetooth.
The manufacturer plans to establish itself in the market by offering mid-range handsets at competitive prices, effectively undercutting its rivals with better-known brands.
Woolworths said: ‘It is being given so much promotion because we think it’s a great deal – a very high-spec phone with lots of features for the price.’