One year on from the launch of O2’s 4G network the operator has revealed that the take up of the service has been more than double the first year of 3G. 02 also announced that nearly 20% of all data used on its multi-layered network had been carried over 4G. Over 240 towns and cities across the UK are covered by 02’s 4G service.
Analysis by 02 has shown that customers have been making use of the faster speeds and improved latency offered by 4G by watching more video content, playing games and streaming other media. The network added that it had noticed that customers recognised the increased speed/connectivity that 4G technology offers, which was sometimes up to 5 times faster than 3G. It also pointed to the fact that there were more devices such as tablets as well as mobile phones on the market today in comparison to when 3G services were first made available.
The network has also targeted business customers with the service offering them O2 4G Pop Up Office. This feature allows companies to create a 4G mobile hotspot capable of connecting up to 10 devices to O2 4G at any one time.
Derek McManus, COO of Telefónica UK (O2) said: ‘We have spent the past year rolling out our 4G network so we can connect customers to the products and services they are passionate about in today’s digital age. It’s been the fastest build of any new network in our history – just one year after launching 3G we had reached 16% of the UK population and, in the same timeframe, we already reach over 45% of the UK population with 4G.'
‘Our £1.5 billion investment in our network over the next three years will mean we will help the UK to become a truly connected nation. As well as continuing to bring 4G to even more places, we are upgrading our 2G and 3G services until we cover 98% of the UK population indoors by 2017.’
An 02 spokesman added that the network was 'completely focused on delivering the best network service for our customers across 2G, 3G and 4G. 4G roll out is on-going and we have we have sites switching on weekly – that will continue to happen in the coming months so that more customers can use the service. In addition to this, the modernisation/upgrade programme we have in place for our 2G and 3G masts will continue. By 2017 we will have invested a total of £3 billion in upgrading our network to deliver 2G, 3G and 4G indoor coverage to 98% of the population.'