Redeem has inked a mobile recycling deal with Three to support its trade-in programme.
Last week Three launched its trade-in programme across all of its 345 retail stores. The initiative will enable customers to trade in smartphone for cash and offset the cost of a new device.
Redeem secured a similar deal earlier this year with O2, renewing its contract to manage a mobile recycling scheme across the network’s 450 retail shops, online and B2B partners.
Mark Chambers, Chief Commercial Officer of Redeem said: ‘We are delighted to be supporting Three with our unique blend of mobile phone recycling and marketing services.
‘As a true partner in our customers’ marketing team, we can produce meaningful value for both the network operators and consumers, returning over £60m to consumers each year for their old mobile phones.
‘Coming on the back of our contract renewal with O2 Recycle and other significant milestones, the last 12 months have been a fantastic time for the Redeem business and a sign of things to come.’