EE CEO Swantee to step down once BT deal is done

EE CEO Swantee to step down once BT deal is done

Olaf Swantee will step down as CEO of EE once BT’s takeover of the mobile network is complete, the network has announced. The outgoing boss will be replaced by EE’s current CCO Marc Allera.

The deal for BT to buy the UK’s largest mobile network is expected to be completed within the first few months of 2016. In October the Competition and Markets Authority (CMA) gave the deal its preliminary approval which angered certain segments of the mobile market.

Allera fulfils ambition

New CEO is Allera an industry veteran who has been in the market for 15 years the past four of those at EE. Allera joined EE from Three where he had been the Sales and Marketing Director, at the time of his departure Mobile reported that Allera left Three because he would have to wait longer for the opportunity to take up a CEO role.

His current position at the network is EE’s Chief Commercial Officer where he has overseen a steady commercial performance as the network has sought to make its 4G advantage count.

Speaking of his departure Olaf Swantee, said: ‘As we approach the imminent completion of the deal with BT and the start of an exciting new chapter for EE, I’ve taken the enormously difficult decision to step down from my role as CEO, and pursue new opportunities.

‘I am immensely proud of the past four and a half years, creating, launching and growing EE to the exciting business it is today. It has been a period of great success, and I’d like to thank all of our employees for the incredibly hard work and support they have shown to me, as well as the business, to help achieve this.’


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