Phone Shop Idol Episode 1: Chosen ones praised by bosses

Phone Shop Idol Episode 1: Chosen ones praised by bosses

An estimated 2.5 million viewers across the UK tuned in for the first episode of the Phone Shop Idol, the BBC 2 documentary which follows the isellmobile mobile phone salesperson competition.

As well as featuring the Mobile Industry Awards prominently the show also included appearances from some industry heavyweights.

The first episode saw ‘the Chosen Ones’ from each major retailer receive the news that they had been picked by their management to enter the competition.

This included head of retail Deirdre Burns paying a personal visit to EE nominee Jonny Brown from EE, who had won an internal award for best salesman to tell him the news.

Tesco Mobile CEO Anthony Vollmer appears praising the supermarket’s entrant Maria Cooper, who made the transition from Tesco's checkout counter to Tesco Mobile.

The episode also features some charismatic characters from Three and Fonehouse, who show why they are so passionate about winning the competition.

Watch the full episode on BBC iPlayer

Find out details about entries for this year’s competition here.



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