EE has switched on 4G 2,800 feet above sea level on Glencoe mountain in Scotland, just one of the 100 sites they are upgrading to 4G every week in the UK.
The new 4G coverage will serve the 150,000 tourists who visit Glencoe Ski Centre each year, with 93,000 viewers tuning in to Visit Scotland’s first Facebook live video from the mountain, broadcast via the new site.
Glencoe Mountain Resort MD Andrew Meldrum stated, ‘4G is a great way to keep people connected on the mountain, whether it’s finding out which run their friends are on, or live-streaming their latest tricks. The added network coverage is also critical to support our efforts to make the mountain as safe as possible for everyone who visits this iconic part of Scotland.’
EE CEO Marc Allera added, ‘We want to provide a 4G connection everywhere people go. We’ve got to 3,000 feet, and we’ll go higher and further to keep people connected. Helping our customers share great moments, and helping the Mountain Ski Centre teams keep those customers safe, is exactly what our network is all about.’
EE has doubled 4G geographic coverage in Scotland over the last 12 months, with a target of 80% in 2017. Under the Emergency Service Network agreement, the devolved parliaments of Scotland, Wales and Northern Ireland are not obliged to roll out EE’s ESN system until it is ‘atleast as good’ as the current Airwave system. As shown by the National Audit Office graph below, EE has a way to go to achieve this. The network has pledged to reach 95% UK geographic coverage by 2020, compared to the current Airwave ESN system’s current operating coverage of 99% across the UK.