Orange continues prepay surge

Orange continues prepay surge

Orange is taking its aggressive prepay prices into the new year with more cheap deals.

It is offering a Samsung C140 for £10, as well as a Nokia 2310 for £9. See how its ads stack up against the likes of Argos in our  Data and Trends section.

The network dumped several hundred thousand LG handsets in the ‘ultra-cheap’ category at Sainsbury’s, as well as dominating offers in the £10-£20 price bracket at other retailers.

The offers have prompted fears that Orange is well below its subscriber target for its financial year and is looking to give it a boost before they are reported in the coming months.

It will be the last set of results under the stewardship of outgoing UK CEO Bernard Ghillebaert who handed over to new man Tom Alexander just before Christmas.

Written by Mobile Today
Mobile Today


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