Samsung has appointed a new head of smartphones.
Carl Boraman, 43, has been tasked with driving sales and increasing market share of Samsung’s range of smartphones and PDAs across the UK and Ireland.
Boraman joins Samsung from Azzurri Communications, where he was technical operations director and responsible for enterprise mobility and managed services.
Samsung UK boss Mark Mitchinson said: ‘I am extremely excited to have Carl join Samsung, where we will benefit immensely from his experience, proven record of success and passion for technology.
‘I have nothing but admiration for Carl; we go back some 19 years and having him form part of my ultimate dream team gives me a great deal of personal satisfaction.’
Boraman added: ‘I appreciate all of the opportunities that the mobile industry has provided to me during my 19-year career and I’m thrilled to bring that experience to Samsung.’
Boraman will take up his position on 3 March.