Large independent retailer to drive growth with new appointment

Large independent retailer to drive growth with new appointment

The UK’s 5th largest independent high street mobile phone retailer, Intek Communications, has appointed Andy Mackinson as marketing and brand manager.

Mackinson will lead brand development, drive the marketing strategy and brand management functions including advertising, in-store marketing, brand design, communications, retail marketing and online development.

Mackinson is based at Intek’s headquarters in Paignton, Devon, reporting to national sales manager, James Harding.

Intek managing director Manny Hussain said: ‘We'd like to extend a warm welcome to Andy.

‘He comes with a wealth of experience both here and abroad and has an impressive portfolio of clients, which includes ON Media Group, Royal Mint, Balfour Retail, TNS Retail, 20th Century Fox, Saphire Networks and Cristie whose marketing campaigns he has worked on or designed.

‘His appointment is in line with our ambition to build a strong marketing team and develop our brand and retail presence, and reflect our commitment to build our brand to be both effective within the industry and which strikes a chord with consumers.’

Intek was established in 1998 and now has 30 stores across the South West of the UK and London.

Written by Mobile Today
Mobile Today

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