Exclusive to Phones 4u, the Samsung U800 is now available in pink.
For every handset that is purchased, £10 will be donated to the Breakthrough Breast Cancer charity.
The transformation in colour of the Samsung U800 is a reference to the pink traditionally associated with breast cancer charities and coincides with the run up to Breast Cancer Awareness Month in October.
2007 saw over half-a-million pounds for breast cancer charities raised by Samsung throughout Europe, which signalled the start of a four-year plan by the manufacturer to support the cause.
The Samsung U800 Pink sports all the same features as the original, including a three-megapixel camera complete with Power LED flash, HSDPA internet speeds and an MP3 player with a 3.5mm stereo earphone jack.
All media content can be stored in the 1GB of internal memory, while the U800 also features a microSD card slot to enhance the memory capacity.