Retailers unhappy with Vodafone’s e top-up rate cut are considering introducing a surcharge for Vodafone prepay top-ups, as online campaigner and Spar retailer Kevin Hunt today called time on his Vodafone boycott.
Vodafone cut the amount of commission its pays retailers for e top-ups by one percentage point earlier this month, prompting Hunt to start an online campaign and a series of boycotts calling for Vodafone to reverse its decision.
Mobile understands that a group of retailers are discussing proposals to add a surcharge of a few pence to Vodafone top-ups to make up for the shortfall caused by Vodafone's commission cut.
Hunt said he was ‘disappointed’ to end his protest, but he did not want to inconvenience his customers by not offering Vodafone.
He said: ‘I know from the many messages of support I have received that individual retailers may want to continue their action, I wish them success. I’m now considering my options as I must protect my business.
‘I also do not believe that I can continue to ask other retailers to support my boycott as they may potentially breach any direct contractual agreements that they may have with their service providers.’