3 reaches one millionth mobile broadband customer

3 reaches one millionth mobile broadband customer

3 has reached its one millionth mobile broadband customer across the UK, Ireland, Italy, Sweden, Denmark and Austria, and has renewed its call for the regulation of European data roaming charges.

Christian Salbaing, managing director of European telecoms at 3’s parent company, Hutchison Whampoa, said: ‘Mobile broadband’s greatest strength is its mobility, yet consumers are rightly fearful of the excessive charges faced when they roam off our networks.

‘Typical retail roaming prices are literally hundreds of times what customers expect to pay domestically.

A European consumer might pay around one Euro cent per megabyte at home; yet pay a premium of 360 times that simply to cross a border.

‘The EC has an opportunity to bring the same clarity and value to data roaming as it did so successfully with voice last year.’

Written by Mobile Today
Mobile Today


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