9/22/2008 12:09:00 PM
Most mass market phones now come with multimedia
Even mass market handsets have become true entertainment devices as more than four out of five phones coming equipped with a camera and an MP3 player, according to latest data for Gfk.
82% of phones sold in July came with an MP 3 player, up from just over 75% the previous year (click here to view full data).
Similarly, over 80% of phones that were sold in July came with a camera and close to a quarter of all the phones had a five-megapixel camera.
Megapixels are major a selling point for retail staff and three manufacturers, Samsung, LG and Sony Ericsson are taking advantage of customer demand for better cameras in phones by launching eight-megapixel phones in time for the Christmas market.