11/7/2008 11:45:00 AM
3 launches '3VIP' exclusive club for its top dealers
3 has launched ‘3 VIP’, an elite club for its top 25 dealers.
The 25 members are invited to quarterly meetings, giving them the inside track on on 3’s marketing strategies and training opportunities.
3VIP was announced earlier this year at a 3 sales event. The launch took place at London’s Mayfair hotel.
3’s director of indirect sales Bernie O’Beirne said: ‘We are investing in our top performing dealers. We are going to offer them exclusive offers on stock, tariffs and promotions. We are going to work on helping them to protect their upgrade base and our aim is to get the best out of our key players.’