12/10/2008 11:33:00 AM
A low tariff and high commissions for INQ1 kick off
Early sales of 3’s INQ1 ‘Facebook’ phone appear to be good, which 3 store staff have put down to the popularity of the operator’s unlimited tariff bundle.
Staff are being encouraged to push the INQ1 (pictured) with a £10-per-sale commission incentive. This elevated commission is usually reserved for phones on higher tariffs.
One staff member said: ‘There has been a lot of hype and response has been very positive. You just get so much for £15.’
The operator’s new Westfield store is thought to have sold around four handsets per day between Friday and Sunday (5 to 7 December), with adverts for the INQ1 on display throughout the London shopping centre. There has also been a broad advertising campaign, including front page adverts in London’s free newspapers.
The advertising campaign has been handled by 3 UK, rather than INQ, which is a separate business under the same parent company, Hutchison Whampoa.
The £15-per-month deal includes free unlimited Facebook, Skype-to-Skype calling and unlimited instant messaging, as well as 75 calling minutes, unlimited texts, email and 3-to-3 calls. The phone is also available for £79.99 on prepay.