12/10/2008 11:44:00 AM
Prepay iPhones may outsell contract versions
Prepay iPhones could outsell contract iPhones for the first time since its release over the Christmas period, according to O2 staff.
The £350 prepay version was always expected to be a big hit around Christmas, and O2 has given the device a helping hand with a Christmas-themed advertising campaign, which carries the tagline, ‘Some stockings have all the luck’.
One staffer said: ‘I reckon prepay will out do the contracts in the run-up to Christmas; we’ve sold loads recently. It’s like an iPod Touch that calls people, and doesn’t require the customer to get tied into a contract.’