Price takes helm at Vodafone's Yes Telecom

Price takes helm at Vodafone's Yes Telecom
Vodafone has installed Tanny Price to head up its Yes Telecom business, as part of her new role at Vodafone UK as head of distribution.

Three of Yes Telecom’s most senior directors resigned this week as part of the changes.

Yes Telecom’s sales and marketing chief, Simon Howitt, along with fellow directors; commercial and finance director, Kevin Wakeley and IT operations director Ray Bell all quit the service provider this week.

Price quit her role as MD at Avenir to join Vodafone in November last year, and started in January. She reports into enterprise sales director, Amanda Baker.

A spokesman for Vodafone said: ‘Vodafone UK has made changes to the management of Yes Telecom, the distributor acquired in 2006. Three of Yes Telecom's senior management have stepped down as a consequence. Vodafone continues to invest in its indirect channel and is committed to delivering real customer benefits through it. We are unable to comment further at this point.’

Vodafone bought Yes Telecom, a highly respected service provider for the b2b market, in July 2006 for a reported £30m.

The spokesman added: ‘Changes at Yes will see a more streamlined organisation with closer alignment to the objectives of Vodafone UK’s enterprise business. These will drive greater efficiencies through a revised distribution strategy, which will be announced later in 2009. Vodafone continues to invest in its indirect channel and is committed to delivering real customer benefits through it. Yes Telecom will be headed by Tanny Price as part of her her new role as Head of Vodafone Distribution.’


Written by Mobile Today
Mobile Today

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