7/10/2009 1:17:00 PM
Carphone target: 44 ‘Wireless World’ stores by March 2010
Carphone Warehouse is on track to have opened a total of 44 ‘Wireless World’ stores by March next year.
The retailer has opened eight shops in the new format so far, but will have 24 by October, according to new business and multi-channel director Andrew Brem.
Brem told Mobile the retailer will have the capacity to open more shops in November and will ‘keep going after that’.
Carphone is also moving the Wireless World format abroad and currently has two prototypes running in Spain.
Brem said that Carphone’s ‘Big Box’ stores, which it is opening in partnership with US giant Best Buy, are on track to open early next year.