Vodafone chief marketing officer leaves and is replaced by former Talk Talk MD

Vodafone chief marketing officer leaves and is replaced by former Talk Talk MD

Vodafone has announced its group chief marketing officer, Frank Rovekamp (pictured), has left the company to return to the Netherlands. Wendy Becker, former Talk Talk managing director, will replace him on 1 September.

As well as taking on strategic role in marketing, Becker will join Vodafone’s executive committee and will report directly to CEO of Vodafone’s European region, Michel Combes.

Vodafone, chief executive, Vittorio Colao, said: ‘I would like to pay tribute to Frank Rovekamp and thank him for his significant contribution to Vodafone as chief marketing officer for the group, as well as for our operating companies in the Netherlands and Germany.

‘He has played a key role in the delivery of Vodafone’s commercial and innovation strategy. I am also delighted to welcome Wendy Becker to the executive team, and we look forward to working with her.’


Written by Mobile Today
Mobile Today

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