Two year contracts double to 26% from Q1 to Q2

Two year contracts double to 26% from Q1 to Q2

The rise of 24 month contracts gathered pace between April and June, doubling to acount for 26% of all UK mobile contracts sold, according to GfK research.

It is a major spike for two year contracts, which remained virtually unsold in the consumer market in 2007. Meanwhile, 18 month contracts fell from 60% of the total market in Q1 2009 to 50% in Q2.

It comes as Orange continues to quietly sell three year contracts on some deals.

Carphone Warehouse CEO Andrew Harrison (pictured) has hit out at long contracts in a wide-ranging interview in Mobile this week.

He said: ‘It’s hooking customers into ridiculously long term periods when many of them can’t see the next six months.’

Sim-only contracts account for around 22% of all contracts being sold in the market, with less than 3% on 12 month agreements.

Read the Andrew Harrison interview here .

Written by Mobile Today
Mobile Today


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