9/24/2009 10:34:00 AM
Orange CEO Tom Alexander: Merger is ‘synergistic’
The Orange and T-Mobile merger will be ‘synergistic’ with Digital Britain, Orange chief Tom Alexander told Mobile.
He said: ‘One reason we are so keen on the merger is that we know it will be really good in helping realise the vision of Digital Britain. Our focus is on having the right sort of investment to achieve a very large capacity network with great coverage. The whole initiative is very synergistic with Digital Britain.’
Alexander said the merger would also create a more efficient network, ‘so that there are not four antennae in one field’.
He warned that the merger would look at ‘driving efficiencies’ in logistics and in back office functions but added that with the increase in customer base, the majority of front office and call centre staff would not be affected.