10/12/2009 11:14:00 AM
Orange launches new MVNO platform with Transatel
Orange has partnered with Transatel, a mobile virtual network ‘aggregator’, in a bid to sign up more MVNOs.
The new platform will allow companies to launch MVNOs in around six weeks, and is expected to appeal to SMEs and dealers hoping to reach ‘niche’ markets.
In theory, the operator could launch up to 20 MVNOs a year through the platform. The deal is the first one of its kind in the UK for Transatel, which operates a similar model in France and Belgium.
Orange VP of new business, wholesale and strategy, Marc Overton (pictured) said: ‘Our overarching ambition at Orange is to become the network partner of choice for new and existing MVNOs.
‘By partnering with Transatel, we hope to achieve this aim – by broadening the availability, ease and speed with which companies and brands of all sizes and from all sectors can become an MNVO partner of ours and enter the exciting mobile arena.
‘This partnership has been driven by market-demand, as companies are increasingly realising that offering telecoms services to their customers creates additional profitable growth and increased loyalty.’