1/14/2010 12:48:00 PM
Lebara Mobile launches in Germany
Lebara Mobile has expanded its business into Germany.
The MVNO will now be operating in nine markets across the world
including Australia, Denmark and the UK.
The network will sell its Sim cards through an extensive retail
and distribution network and customers will be able to top-up
from over 23,000 points.
To promote the launch in Germany, Lebara is offering customers
50% credit free on all top-ups for a limited time.
Lebara CEO Yoganathan Ratheesan said: 'The German market is
strategically important to Lebara. Not only is it Europe's
biggest market, but it continues to demonstrate organic growth.
Despite a busy competitive environment, we believe that our
segment of the market remains under served and we are confident
that we can replicate the success we have demonstrated in other
'Our strategy is to use our unique distribution model to make our
services available across the whole of Germany and to target
multicultural communities who call internationally.'