1/27/2010 11:14:00 AM
T-Mobile restructures marketing team
T-Mobile has restructured its marketing team in a bid to
increase the operator's effectiveness and efficiency,
according to reports.
The centralisation of the marketing department means there is now
one brand and one advertising team. Previously, there were
several different teams working across different parts of the
business including retail.
Former brand development manager Lynne Ormrod has been promoted
to a newly created position of head of brand and advertising, and
will continue to report to the head of brand and communication,
Hardy was involved in the restructure of the team alongside chief
marketing officer Srini Gopalan.
There are now 40 people working across brand, sponsorship and
Last week, it was reported that head of advertising and
sponsorship Sam Taylor had left the company as part of the