2/1/2010 12:08:00 PM
Smartphone sales up 30% in fourth quarter
Smartphone sales for Q4 were up 30% year on year to 53 million phones – the highest ever – according to analyst Strategy Analytics.
Growing demand for new and cheaper smartphones helped recovery in the overall handset business, the analyst said.
Nokia led market volumes, ahead of RIM and Apple, and competition will increase further in 2010, according to the firm.
Nokia, which sells more phones than Apple and RIM combined, shipped 20.8 million smartphones during the fourth quarter – up 38% from one year ago.
Blackberry shipped 10.7 million smartphones in the December quarter, while Apple shipped 8.7 million iPhones during the period.
Strategy Analytics analyst Neil Mawston, said: ‘The smartphone market will become ultra competitive in 2010.
‘The smartphone wars will be good news for consumers, but the fierce competition will inevitably place downward pressure on vendors’ pricing and margins,’ he added.
CCS Insight analyst Geoff Blaber said that those with a ‘tightly integrated device and services offering’ such as Rim and Apple would be ‘the winners in 2010’.